Professional commitment refers to the degree of involvement and commitment that employees have towards their organization and the missions that are assigned to them. To maximize professional engagement, we are going to show you different strategies to implement in your business. We will also detail all the benefits you can derive from a high level of commitment on the part of your employees.
What are the strategies to increase employee engagement?
Here are 5 strategies that will allow you to maximize professional engagement in your organization.
1 — Conduct an HR survey
When carried out correctly, HR surveys are valuable assets for fully understanding the needs of your employees.
For example, the HR barometer is a questionnaire to measure employee satisfaction or the perception of the social climate within the company. The engagement survey, on the other hand, makes it possible to assess employee engagement.
By conducting an HR survey, you have access to interesting data about employees and their aspirations, allowing you to establish priorities. It is also a good tool for comparing employee satisfaction or commitment before and after implementing your actions.
Employee satisfaction questionnaire
Download our questionnaire with 35 questions to ask your employees!
2 — Improving working conditions
Working conditions are all the components of the environment in which employees work when they work. They include both material elements (tools, space planning, etc.), but also organizational (internal regulations, type of management) or social elements.
To improve the working conditions and well-being in your company, make a list of everything that is available to your employees, then define the actions to be taken to offer a more welcoming workspace. Do not hesitate to ask for the opinion of the people concerned in order to better understand the priorities.
3 — Offer recognition
Recognition is too often forgotten in companies, despite the fact that it is essential for the development of employees and is a factor of commitment.
Recognition can come in a variety of ways. First of all, it can be verbal, with compliments, encouragement, an emphasis on everyone's work, etc. It can also be material, in the form of a financial bonus or promotion for example.
Receiving positive feedback allows employees to feel valued and recognized in their work. This encourages them to surpass themselves and to be more committed to their business.
4 — Communicate to create meaning
The search for meaning in work has become essential for many employees. It is therefore important that they find interest in their mission in order to be able to fully engage.
For this, communication between leaders, managers and operational teams is essential. Sharing the company's vision as well as its global strategy makes it possible to better understand the usefulness of each person's tasks in the common project.
5 — Give way to take initiative
To fully engage employees, you must also give them a minimum of autonomy. This may make it easier for them to take initiatives and to be more innovative when it is necessary to find solutions to a complex problem.
To unleash their creativity, employees need a caring work environment in which they can express themselves without fear of judgment. You can also use tools such as platforms for crowdfunding to give employees the opportunity to propose their ideas to their colleagues.
Encouraging employees to take initiatives allows them to get more involved and increase their professional commitment.
Infographic: Taking initiative in business
Discover the advantages of encouraging initiative through employees: skills development, better commitment...
And you, how do you encourage initiative within your company? 👇
Why is it important to maximize professional engagement?
If you want your business to maximize its potential, it is essential that employee engagement is at the highest level. Here are the main consequences of a high engagement rate for your business.
Lower turnover
Employees who are very committed to their company generally want to stay there for a long time in order to be able to evolve. As a result, the Turnover rate is lower in businesses that maximize professional engagement.
With a low turnover rate, you reduce the financial costs associated with recruiting, welcoming and training newcomers. It also makes it possible to have more stable and potentially more cohesive teams, which greatly facilitates collaboration.
A decisive argument for your employer brand
Employees who are committed and fulfilled in their company can become very good ambassadors within their network. This makes it easier to attract new talent: you naturally trust the words of a loved one more than those of people you don't know.
Better productivity
Engaged employees tend to give their best to achieve the goals set by their manager. They are also more enterprising, better able to work in a team and have less difficulty concentrating on their tasks. As a result, they are more productive than low-engaged employees.
In general, we observe better performances in companies that maximize professional commitment, thanks to fully committed employees who are ready to take on any challenge to achieve the goals set.
Maximizing professional engagement is a great way to retain employees, attract new talent, and increase a company's productivity and performance. To do this, start by conducting an HR survey to establish an overview of engagement within your organization. You can then put in place a strategy to increase the well-being of employees, offer them recognition, share and communicate your vision, or even encourage initiative taking. All of these elements have a very positive impact on your business, so don't wait to make it one of your priorities.
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